Everybody needs a purpose in life—in fact, it’s a crucial part of Maslow’s hierarchy of needs, driving self-actualization through the fulfillment of one’s potential. Whether it’s personal or professional, this sense of meaning has an enormous impact on one’s actions, behavior, feelings, and overall wellbeing.
In the context of work, a fulfilling career can have a positive impact on key metrics like productivity, satisfaction, and retention. That’s why nearly 80% of business leaders agree that purpose is essential to organizational success—however, only 34% of these same leaders have actually embedded their organization’s purpose and values into its decision-making architecture.
